Hi, I'm Imani

I’m a results-driven marketing professional with 7+ years of experience crafting strategic campaigns that drive brand visibility, audience engagement, and revenue growth across diverse industries. My expertise lies at the intersection of partnership development, consumer insights, and high-impact events—like scaling Licensing Expo (the world’s largest licensing tradeshow) through targeted initiatives that boosted registrations and email revenue.

What I Bring to the Table:

• Strategic Campaigns: From ideation to execution, I design data-driven marketing initiatives that resonate with audiences and deliver measurable results.

• Partnerships & Events: A proven track record of securing high-value collabs and managing talent at 100K+ attendee events (e.g., NY & LA Comic Cons)

• Revenue Growth: Optimized customer journeys and lifecycle marketing.

• Cross-Functional Leadership: Skilled at aligning teams, managing complex projects, and translating market trends into actionable strategies.

Currently, as a Brand Marketing Specialist at Informa Markets’ Global Licensing Group, I leverage partnerships and personalized campaigns to amplify attendance and industry engagement. I thrive in dynamic environments where innovation meets execution—whether it’s building strategic alliances, educating clients, or solving challenges with creative solutions.

Let’s connect and explore how I can help your organization elevate its brand and bottom line.